The commercial shows a neighborhood full of kids on the wildest Easter-egg hunt ever. They rip off their Easter ties and hair bows, and go at it, running to snatch eggs out of the air, diving to find them at the bottom of swimming pools, and even searching for them with drones. All the while, the 1970’s rock anthem, “One Way or Another” blasts in the background. Inside, parents prepare for the Easter meal in relative peace and quiet, equipped with everything they need, from Wal-Mart.
The commercial ends with the line, “Easter like you mean it.”
It’s too bad that Wal-Mart so blatantly commercializes Easter. But at least the commercial points to a greater truth: If we really understood what Easter was about, we’d live with joy and abandon, like those kids in the commercial.
We’d all “Easter like we mean it.”
The first example of “Easter like you mean it” was Mary Magdalene. On the first Easter, she ventured to the tomb in the dark. Finding the stone rolled away, she ran to tell Peter and the disciple Jesus loved.
Then the two disciples raced to the tomb. Peter barged right in. Hesitating for a moment, the disciple Jesus loved saw the folded grave clothes and believed.
That’s “Easter like you mean it.”
Later, when the Risen Jesus met the bewildered disciples, he commissioned them to “Easter” the whole world. Infused with Easter power, they did just that.
Easter is proof that death and the dark forces that want to control us have been defeated. We can live with joy and abandon, knowing that everything Jesus followers do is part of renewing God’s creation.
Nothing could stop Jesus from rising from the tomb, and nothing can ultimately stop Easter people like us.
Live with joy and abandon. “Easter like you mean it.”